11 September 2007

News Corp Sticking with iTunes

News Corp. (Fox) will be keeping its shows on iTunes. I actually agree with president Peter Chernin’s barb, But let me say this, we’re the ones who should determine what the fair price for our product is, not Apple. It is weird for a store to be dictating prices of the products it sells. The problem, of course, is that there’s no chance a TV network would establish a reasonable price. Really the market would settle this just fine, if not for multi-year exclusive contracts, DRM, and technology barriers preventing online stores from really competing head-to-head.