06 April 2004

NYC Cheers for Self

NYC Olympic Logo

New York City is making a bid for the 2012 Olympic Games. Today they released their campaign logo while (I can only hope) chearing for themselves in the exact same pose. Quoth the press release:

Our goal was to create a symbol for New York’s Olympic bid that would be instantly understood by anyone who saw it from anywhere around the world. The image speaks to the ethos of a city celebrating the Olympic Spirit, and nothing could say it better for New York than the image of the Statue of Liberty, with her outstretched arm holding the torch, joined to the arm of an athlete lifted in celebration.