See Pepsi and Coca-Cola’s logos over the years. The chart is a little unfair in that Coke changes its can design just as often as Pepsi, but not its logo. Still, does anyone prefer the new Pepsi logo?
Update: Brand New fact-checks the image, showing that Coca-Cola really has changed over the years.
Pepsi Throwback, Mountain Dew Throwback
Pepsi is going to start selling cola with sugar instead of corn syrup again. The name makes this sound like an early April Fools joke, though.
How much would Pepsi pay to get Coke’s secret formula?
Steven Levitt argues that, if such a thing as the secret formula still exists/is relevant, Pepsi shouldn’t care.
Coca-Cola has always been, to my tastes, far superior to Pepsi-Cola. True, Pepsi has a hipper, music-oriented image, so I understand why Apple partnered up with it to give away free songs, but it’s just too damn sweet. When I went to the dentist two weeks ago, my hygenist said that my teeth looked great. And while I don’t like Pepsi nearly as much as Coke, if I’m going to spend my dollar on a bottle of sugar water I may as well have a one-in-three chance of winnig a free download. Turns out I’d rather have free music than a Coke and my smile.
Word from Katherine’s friend in dental school: don’t brush your teeth immediately after drinking soda. Rinse with some water first, or the brush will grate the sugar against your teeth because the sugar softens your enamel and the brush could damage it.